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In
accordance with Scandinavian legend, a single tree has been placed
atop Aventura’s ArTech project to appease the spirits of displaced
trees.
By Helen Hill
Super Bowl, Super
Living
With a name like
Fortune International, the Miami-based real estate development
and sales company has a direct line to psychic predictions on the
Super Bowl outcome while promoting sales in Flamingo South Beach to
upscale audiences in town for the big game.
Michael Lerner and
Arthur Slavin of Chicago-based MCZ/Centrum, developer of Flamingo South Beach condominiums, and Edgardo
Defortuna, founder and president of Fortune International, are
the exclusive real estate sponsors of the Sprint Style Villa on
Ocean Drive Village. This two-story glass house built right on
the beach, produced by Ocean Drive magazine and Miami
Marketing Group, will host athletes, celebrity guests and VIPs
during Super Bowl XLI.
The “Find Your
Fortune at Flamingo” penthouse at the Sprint Style Villa, Flamingo
South Beach will be open from Friday, Feb. 2, through Sunday, Feb.
4, and will feature some noted South Florida psychics, including
Jill Dahne, who will predict game results. Visitors to the suite
will also be invited to try their fortune at winning a free,
one-year lease at the condominium community on Biscayne Bay. Hidden
within hundreds of keys will be at least one key (how many total
winning keys, perhaps only the psychics know) that will unlock a
specially designed “glass” house encasing a Lucite replica of the
Flamingo building, complete with its ubiquitous blue neon rooftop
ring. Flamingo suite guests will also be treated to “Flamingo-tinis,”
made from Absolut Mandarin vodka, and videos of Flamingo South
Beach, currently undergoing $30 million in renovations.
Expect to see some
famous football players heading to, where else, Flamingo South Beach
this weekend to survey the 2007 Home of Legends show home, open
onsite at 1500 Bay Road, to get a feel for Miami Beach-style resort
living in a luxury waterfront condominium community.
A Super Bowl
tradition in its fourth year, this is the first time the Home is
being featured in a condominium. Ferrari Interiors, Inc. has
designed a model residence for contemporary living with a mix of
sleek cabinetry and countertops, stylish kitchen and bath fixtures,
exotic wood floors and natural stone surfaces. Sponsors include
American Standard, CaesarStone, KraftMaid, Mirage Flooring and Soli
tile, with home furnishings and accessories by Anima Domus, Design
Depot, Idea, Ogetti, Poltrana Frau and Roche Bobois.
Home of Legends
sponsors will be involved in a variety of exclusive events to be
attended by former and current NFL players. A portion of each
premier sponsorship package will be donated to the NFL Alumni’s
“Caring For Kids” program, which engages in hands-on community
service and raising funds for youth-oriented charitable causes.
The show home is
set to be featured in upcoming issues of Home and Florida
InsideOut magazines, who are co-presenting the project.
Hotel Sold
Some notable real
estate deals take place under the radar. For example, Miami’s Sam
Brenner Inc. has been involved in buying and selling more than a
few Miami Beach hotels, commercial and apartment buildings over
several decades. Sam Brenner, also known as “The Poet
Laureate of Surfside,” is retired, but son Bard Brenner keeps
the transactions going all around town. Most recently, he was a real
estate broker involved in the sale of The Holiday Inn Golden
Glades hotel (148 NW 167th St., North Miami Beach) for $10
million. The seven-story, 163-room property, completed in 1971, sits
on a 1.4-acre lot with an additional parking lot of nearly two acres
across the street.
Buyer Francisco
Martinez of O.J.A. Development Company, Ltd. of Key Biscayne
plans to keep the property as a Holiday Inn. Seller was Latrun
Realty, Inc., of Miami Beach, principal Mordecai Boaziz.
Besides Brenner, other real estate brokers involved in the
transaction included Urban Group Realty Corp. in Miami Beach
and Estrella Perez Realty Group, Inc. in Coral Gables.
Top Spirits
Appeasing the
spirits sounds like a good idea for a new building. Last week in a
traditional topping-off ceremony, a fir tree was placed on the roof
of ArTech, a distinctive curvilinear building that evokes a
cruise ship, on the waterfront at 2950 NE 188th St. in Aventura.
According to
ancient Scandinavian legend, the tree is placed there to appease the
spirits who might have been displaced from trees cut down for
building.
ArTech’s
construction
management team and developers, Fortune International President
Edgardo Defortuna and Shefaor Development’s Gilbert Behamou and
Claudio Stivelman, with local VIPs, celebrated completion of
ArTech’s last structural deck at its final height of nine stories.
At the same time,
Coscan Construction, general contractor for the building,
celebrated nine months’ work to completion of the shell — safely and
ahead of schedule — with a barbecue buffet party for the hundreds of
workers and contractors involved. Good spirits all around!
Talking Condo
Forget huddling in
the hallways, muttering in the lobby and intense discussions by the
pool. Now condo residents have a new forum to air their opinions —
and dare we say complaints — about their building. New website
www.Condopinion.com
went live last week, offering a virtual place for residents to
network, socialize and discuss the issues facing their buildings.
The site also offers a forum for informed give-and-take by managers
and board members to explain the rationale behind their decisions
(which are surely never arbitrary or capricious).
Imagine! Condo
boards and management companies could become more responsive when
they see owners’ concerns out in cyberspace, right along with the
reputations of the buildings!
The Condopinion
site is also intended to be a marketing vehicle for real estate
agents. Each building will be sponsored by a “community expert”
whose photo and banner ad will appear on every page of the
discussion boards for that particular condominium community and help
lead the discussion, field questions and make everyone feel good
about living there.
Buzz
Is Bay Harbor
Islands getting a name-brand hotel and condos on an off-water site?
Reports are that there are plans for a famous flag to fly over
converted and new buildings in the tony, small-town community. Stay
tuned….
Coming up
Coldwell Banker
Residential Real Estate
is the title sponsor for the 33rd annual Miami Beach Festival of
the Arts 2007 on Saturday and Sunday, Feb. 10 and 11, from 10
a.m. to 6 p.m., at Ocean Terrace (east of Collins Avenue between
73rd and 75th streets).
Helen Hill is a
freelance writer specializing in real estate and lifestyle topics.
Please send news
items on Miami-Dade real estate to
hhill@miamisunpost.com.
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