Dutch design
wunderkind Marcel Wanders has seeped into the
design-savvy consciousness here in Miami via his décor
for the Mondrian, a high-rise luxury condo on South
Beach. His furniture line, Moooi, is now available off
the rack, perfect for new condo owners who want a
dramatic, nonconformist living environment. Abode,
located in Miami’s new mecca for furniture — across the
street from the spanking new West Elm store, and a
stone’s throw from the Design District showrooms — is
the first stand-alone Moooi store in the United States.
No U. S. store carries the entire collection, so
Miamians have first crack.
|
Wanders can’t resist updating sensual, baroque
motifs, counterbalancing them with spare modernist
lines. |
Wanders, originally a member of the
Droog design collective that formed in the Netherlands
in the 1990s, emphasizes a mix of ethnic and antique.
His designs are witty and whimsical, their irrepressible
charm overriding a sometimes inconsistent output. He is
now center stage on the international design scene, and
his collaborations with manufacturers such as B&B Italia
and Bisazza are all over the map. Wanders claims that he
“uses everything he’s used since the day he was born,”
and the uninhibited aesthetic of the Moooi line shows
the hand of the inner child everywhere. The theoretical
rigor that characterized modernism has been put on the
back burner, so that the wild child can flourish.
To illustrate this, Wanders touts
his Boutique System as an “assault on the modular sofa.”
The Boutique System is designed to alleviate the
suffering Wanders perceives accompanies the purchase of
a sofa. It is also a strategy to side-step the
cookie-cutter approach to home décor. Wanders believes
that every room should be unique. He encourages clients
to customize, to mix and match. The Naked Sofa attempts
to be all things to all people: The client first
configures its structure, then selects legs, and slip
covers are added to the buyer’s specifications. The
catalog is full of poetic anecdotes, sharing Wanders’
personal experiences and fantasies for each object,
injecting a human element into the mix. Named The
Samurai Sofa, Indigo Garden Sofa, Diary, Narcissus,
Manga, Snow White and the Seven Giants, and Daddy, the
line is positively literary. Comic books and fairy tales
are freely quoted along with the classics. Stephen
Lasker, proprietor of Abode, describes the Moooi line as
“conversational pieces that are also extremely
functional.” Flexibility — and fun — in the home is the
reigning modus operandi here. Ask Lasker about the Balls
table, by designer Bertjan Pot, which transforms the
ubiquitous, super-functional ugly duckling folding table
into something delightful, sacrificing none of its
perfect utility.
Among the pieces on view at Abode
presently is the Paper group, fabricated in lightweight
papier maché by Studio Job. A buffet,
armoire, free-standing lamp and hanging chandelier have
a ghostly presence, all in smooth white paper. Their
somewhat large proportions freely adapt the
monumentality of traditional designs, while maintaining
the light, economical presence usually found in the
prototype phase of the design process. The Smoke group,
created by designer Maarten Baas for Moooi, is also on
view. Appearing like the charred remains of an antique
store fire, the blackened wood pieces have a gothic,
horror house allure as well as delivering a unique
tactile experience. Baas introduced his line in dramatic
fashion in 2004 by burning icons of modernist furniture
in the Moss showroom in New York, including Gerrit
Rietveld’s 1934 Zig Zag chair and others by Charles
Rennie Mackintosh and Antoni Gaudi.
Like Philippe Starck before him,
Wanders can’t resist updating sensual, baroque motifs,
counterbalancing them with spare modernist lines. His
Light Shade Shades are a perfect example of this: a
traditional chandelier sheathed in reflective mylar-like
material that amplifies the light within. His ambition
appears to be to keep it fresh and glamorous, while
remaining affordable. Lighting has been a successful
Wanders’ category, epitomizing his ability to deliver
accessible products to the consumer. His lighting
designs can be seen in Macy’s on South Beach and at
Dadeland Mall.
Abode, under Lasker’s direction,
fills a niche here in Miami as the go-to location for
one of the most winning stars on the international
design scene. Lasker says he will answer the call for
unique, quality bedding at the store, available soon.
Presently, Wanders’ printed rug lines are available, in
a range of sizes and colors, showcasing his lacy
interpretations of classic upholstery motifs.
Wanders embraces the importance of
marketing to the success of his Moooi line, and he seems
at ease with the performative role of globetrotting
designer. Wanders will attend the formal Moooi opening
scheduled for May 2 to introduce his furniture line to
the Miami audience. The Moooi Miami Showroom is located
at 3438 N. Miami Ave., Miami. Call 305-573-4445.
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